Medical Research Using Blockchain Technology

Blockchain technology applied to scientific research can improve believe in science through creating an unchangeable, time stamped document of the studies findings. Blockchain technology, invented with the aid of Satoshi Nakamoto in 2008, guarantees that transactions entered right into a ledger can not be changed with time. As applied to the cryptocurrency bitcoin (BTC), the result is a monetary machine that, cannot be manipulated with the aid of a centralized authorities as it creates a everlasting and correct record of all transactions. The power of the system comes from its use of a dispensed database as compared to cutting-edge financial systems that require a centralized database inclusive of is utilized by credit score card corporations and banks. Applying this identical generation to scientific research will increase trust in the consequences due to the fact similar to bitcoin, the transactions (clinical information accumulated) are permanently archived in an unchangeable, immutable way.

The exchange of money, similar to the behavior of scientific research, calls for a high stage of trust. Money in the past has generated this accept as true with thru government rules and critical bank oversight. Medical studies inside the beyond has attempted to create high tiers of consider through peer assessment carried out by reliable scientific journals along with the New England Journal of Medicine. Both techniques of generating trust rely on a relied on imperative authority, either the government or a scientific journal. As such, each methods are noticeably susceptible to fraud via corruption or harmless mistakes of the centralized authority. This has brought about full-size distrust in clinical studies. Bitcoin operates in a different way, because it units up a method of relying on a dispensed community based totally upon a mathematical algorithm, in place of centralized authority at risk of human error.

Financial transactions require perhaps the best level of trust. People want to realize that every one transactions recorded in the ledger be completely correct and absolutely proof against being modified within the destiny. Because blockchain generation as carried out in bitcoin has earned this consider, bitcoin has end up a extensively used keep of cost with a marketplace capitalization of over $one hundred billion USD. When other cryptocurrencies are taken into consideration, the overall agree with in blockchain based totally economic structures exceeds $250 billion USD. Similarly, fitness care specialists need as a way to believe that statistics acquired from clinical studies is both absolutely accurate and absolutely immutable. Physicians need to recognize that medical research isn’t always plagiarized or fraudulent in any way. Blockchain generation has made bitcoin a relied on, global currency. In the identical way, blockchain primarily based scientific studies will significantly boom accept as true with in the consequences and as a end result, progressed hospital treatment.

Need to Know Its Benefits and Detriment

Nevertheless, there are nonetheless many problems that prevent the marketplace’s growth. Many safety issues are inherent to OTC drug buy. With growing protection issues, the government has tightened the rules to control purchase.

Time- and Money-saving
As of 2012, there are over 300,000 OTC tablets in the marketplace, and in step with the Consumer Healthcare Products Association (CHPA), yearly a complete of two.9 billion retail suggestions purchase OTC products. These pills help the patients in saving time that is spent on health practitioner visits and diagnostics test for minor ailments. Also, this protects money for the purchasers, which is wanted to visit a health practitioner and on prescription.

Cost-saving by Healthcare Systems
OTC medicinal drugs reduce the necessity to visit the medical doctor/medical doctor. This saves sources for the healthcare enterprise particularly, thereby permitting it to divert its assets to more urgent healthcare troubles, which could require medical doctor involvement, such as prognosis and treatment approaches for serious situations. OTC medicines provide get entry to to secure medicinal drug for almost a hundred and eighty million sufferers, at the same time as, on the same time, saving capital for the healthcare enterprise. Self-care via those medicines is anticipated to make a contribution to financial savings as high as USD 5 billion to the taxpayers and customers within the United States annually. As in step with CHPA, OTC medication saves around USD 102 billion for the United States healthcare device annually.

Self-Control over Health
The OTC medicinal drugs offer the liberty to sufferers to take away the need to visit a doctor or other clinical putting for not unusual ailments. Instead, they could easily procure medications to deal with their sickness via shopping capsules with out a prescription. According to the Consumer Healthcare Products Association, round 81% of the adult populace is using OTC medicines. It is being beneficial in imparting symptomatic remedy to round 60 million human beings. The records display that the customers are aware of their health conditions and are paying attention to the remedy. OTC remedy allows human beings meet healthcare wishes and empower people about fitness control.

Product Innovation
OTC drugs which could treat a couple of signs and symptoms are any other instance of modern products. Innovation is also resulting in progressed overall performance, in terms of velocity, strength, and many others., consequently enhancing the period of the effect. The diversification of the product is likewise completed, as concentrated on extraordinary age agencies – kids, adults, lady, and vintage human beings with exceptional merchandise – are emerging and will power the OTC drug marketplace in destiny. The producers of OTC target the girls institution, resorting to angles like pregnancy, weight reduction, and even self-expression, which results in new improvements. Similarly, OTC brands goal youngsters organizations, with progressive offerings that don’t forget two key drivers: enhancing the a laugh look and sense, and making it less complicated for parents to manage the dose to their youngsters.

Varicosities Before You Visit Your Doctor

When it involves the scientific field, it may be pretty regular to feel absolutely misplaced in a sea of terminology that in reality method truly nothing to all of us who isn’t always a health practitioner. It may be particularly hard on the senses when you hear a time period it’s particularly scary, consisting of varicosities, and comprehend that it is simply every other way of relating to varicose veins.

It’s crucial to note that your physician may be regarding the idea of issues bearing on veins (i.E., shape, coloration, standard condition), so simply looking at it as simply varicose veins is probably a little too narrow in scope. However, for the maximum component, you’re coping with varicose veins, and at the same time as now not as horrifying a time period, the idea of having them isn’t always at the pinnacle of your listing of things to deal with in lifestyles.

Most of us bear in mind an older lady relative strolling around together with her legs striated in a way that we weren’t positive was secure, painful, or simply unusual-searching. Even when you’d ask your dad and mom, they were brief to brush aside it as something that you deal with while you become old. Now, you are older, and the concept of managing the equal things makes you want to move slowly below a rock. However, rather than hide from embarrassment, it’s miles excellent to talk to your doctor about them and what can be completed to cast off them.

Before you do visit your health practitioner, idea, it’s critical which you have a touch know-how on the subject before your subsequent appointment. Here are a few factors to hold in mind:

Varicosities Means Varicose Veins – It may be easy for a patient to mix up terms like vascular (concerning blood vessels) and varicosity (the circumstance of being varicose).

Can Be Found All Over Body – While most common in the legs, you can discover varicose veins all over the body. In reality, one of the greater sudden situations which could broaden throughout being pregnant is vulvar varicosities.

Getting Older Leads to More Elastic Veins – When a blood vessel is compromised, it could cause more troubles like varicosities growing.

Pregnancy Is A Leading Factor – A lady’s body is going via a number of modifications at some stage in pregnancy, and this consists of modifications in blood flow. Varicose veins developing within the legs and vulvar area.

Obesity & Sitting or Standing Also Factors – With a rustic that is dealing with a excessive occurrence of weight problems, it’s no marvel that varicose veins may start being extra commonplace than they already have been. We’re also a rustic that has a reasonably sedentary life-style, which also results in extra cases of varicose veins. Even those that stand for long intervals of time can exert strain on the blood vessels of their legs, leading to varicosities.

Stow Your Gear in Camping Backpacks

Your gear is of paramount significance while you are trying to live on in the barren region. Whether you’re hiking for an extended duration or just a night or two, you and your fellow vacationers will need to maintain your tools safe and organized in camping backpacks to maximize performance.

Waterproofing is Crucial

Keeping your gear dry could be one of the maximum critical factors as you arrange and stow objects. Nothing is worse than moist fits or dripping socks, so ensure that you load items in water-resistant luggage or sacks.

Organization for Easy Access

Before putting objects into your tenting backpacks, lay the entirety out so that you understand what you’ve got. With your equipment spread out, you may begin organizing it according to how an awful lot it weighs and whilst you’ll want it. One technique includes clustering objects that you’ll use collectively into small sacks. For example, you may area everything you’ll need to prepare and make a meal collectively in a bag. Stow all meals together in one bag, and location all clothing collectively in another bag. Never loosely percent small gadgets with out containing them in another bag. It’s possibly which you might not be capable of locate those gadgets without difficulty whilst you need them, as they may shift to the bottom of the satchel. Consider the usage of color-coded bags inside your p.C. To permit you to discover items you need quick and without difficulty.

Distributing Weight Evenly

Weight distribution is an crucial attention to ensure that your tenting backpacks are strong and comfortable to put on. For quality effects, stow the load so that the heaviest items can be focused and closest to your lower back. This provides stability and enables you to undergo the load together with your hips. Place items of medium weight at the top of the satchel so they sit at the outside part away from your body. Stow the lightest weight gear at the bottom of the bag. For instance, your slumbering bag can be one of the lightest items to your rucksack. Place this item in first so it sits at the lowest. Heavier items inclusive of a camp range, water, and gasoline need to sit on the middle of the knapsack. Medium-weight objects including apparel or food can move on the pinnacle of the bag.

American Health Care Trends: Old, Fat and Lazy

The recent AMA Executive Summary “Health within the United States: Health Care Trends” includes both a touch hope and a whole lot of gloom.

Population Trends

By 2050 the phase of the population over 65 will double from these days to 83.7 million. This way that the superiority of chronic infection will rise dramatically. Since 1990, smoking has decreased from 29.Five% to 18.1% of the person populace. Probably as a result, stroke has declined 34%, coronary heart disorder 27%, and cancer 17%. This sounds exact however…

Fat and Sluggish

Since 1990, the obesity rate in adults (described as BMI over 30) has multiplied from 12% to 29.6%. During the same time diabetes increased from four.Four% to 10% of all adults. Not antique adults, all adults. The CDC predicts that via 2050, thirty percent of adults may have diabetes. As a result, weight problems is now the leading purpose of heart attacks. Physical state of being inactive is a primary purpose. Only 21% of adults get the USA Department of Health and Human Services recommended one hundred fifty mins of exercising weekly. My commentary is that maximum get no exercise. Many employers now offer health programs that provide economic rewards for wholesome behaviors. This could be a huge step within the right path. Of direction, punitive moves denying medical health insurance to the morbidly overweight or uncontrolled diabetics can also be coming, particularly if the federal authorities leaves the health insurance enterprise to non-public corporations.

Is There a Doctor inside the Zip Code?

The AMA reports that number one care doctors are remaining their practices and both retiring early or transferring to non-clinical regions like insurance, nice management, the pharmaceutical industry or maybe medical informatics. Since the demand for health services will growth dramatically, an growing percentage of primary care can be provided with the aid of PAs and Nurse Practitioners. I assume they may have increasing independence. This isn’t always always a terrible element, many of those caregivers are notable and offer compassionate and complete care. A feasible byproduct of this trend can be an increase in demand for referrals and subspecialty care, such as sending diabetics to endocrinologists and COPD patients to lung experts.

Take Responsibility or Someone Else Will

A dystopian future looms where the fee of medical care is extra than our resources can manage. In this as a substitute terrifying situation, someone will must be denied offerings, possibly either the powerless or folks that refuse to adopt mandatory health suggestions. It hasn’t come to that yet. We still have time to make advocated adjustments in weight-reduction plan and pastime. Remember, who ought to have predicted absolutely everyone would stop smoking?

The Present and Future of Radiotherapy

The radiotherapy market is developing because of numerous factors, consisting of an increase within the variety of latest most cancers cases and technological advancement inside the hardware and software program utilized in radiotherapy. The modern-day international markets are underequipped to address new instances of cancer. In low- and middle-profits international locations, most effective 10% of the population has get right of entry to to radiotherapy. Therefore, there exists a wide hole among the call for and the installed base of system, which gives a huge opportunity for the groups to grow inside the radiotherapy marketplace. Expansion of the radiotherapy marketplace may be both lifesaving and profitable.

Effective making plans for the remedy

It is important, and continuous technological developments are taking place to decrease the exposure to radiation of healthy tissue, so one can avoid any facet impact. This goal is a driving pressure of R&D for radiotherapy. Software performs an increasingly sizeable position in most cancers care. Population growth and multiplied lifestyles expectancy are including to the incidences of cancer. The software program & services section consists of software program, that is used for treatment planning, evaluation, and offerings, which can be wished for the preservation and green use of radiotherapy devices. The software & offerings section of the groups are anticipated to grow, as software merchandise assist improve physician engagement and clinical knowledge-sharing, patient care control, and the management of most cancers clinics, radiotherapy facilities, and oncology practices for higher performance. Companies like Varian are continuously growing their software program portfolio. Software plays an increasingly more great position in cancer care. At the same time, healthcare structures are concern to harsh budgetary constraints in nearly every us of a. As a end result, healthcare providers face the venture of reaching greater even as the use of fewer assets. To gain this intention, hospitals have a sturdy need for software program systems that make radiotherapy treatment price-powerful. The development of effective software will enhance the transport of superior radiotherapy in the destiny.

Introduction of latest generation
Technology is every other salient feature. Radiation therapy stays a tremendous modality for cancer treatment, that is the primary driving thing for the designing of new techniques to improve the survival fee of cancer sufferers. New technology, like proton beam remedy, are available in developed nations just like the United States, Germany, and United Kingdom, due to nicely-installed compensation guidelines. Proton remedy can be used on tissues that are highly touchy, like brain, backbone, and eye tumors. It is greater accurate, compared to different X-ray radiation therapies.

Dispelling Myths About Vacation Rentals: The Top Ten Things You May Not Have Known

Travelers are used to booking hotels, but for many the world of vacation rentals represents a great unknown, which may be why they’re the subject of so many myths, particularly in North America. Here are the top ten things you may not have known about vacation rentals:10. Vacation rentals offer daily maid serviceMost rental owners ensure that the rental is cleaned out prior to each new guest, and many offer daily maid services as well to ensure that the rental is as clean, if not cleaner, than a hotel room. Dirty rentals end up getting nasty reviews and don’t last long in the business, so homeowners always make sure that the cleanliness is top-notch. Of course, many travelers mistakenly assume that vacation rentals don’t have housekeepers, and that they’ll be forced to clear old ketchup out of the fridge leftover from the last guest, but this is not the case. In fact, owner’s will ensure that you find the rental in the exact same condition they expect you to leave the rental – that is, spotless and neat.9. Homeowners will welcome you and respect your privacyMost owners treat their rental as a business, meaning they want as many travelers passing through as possible, and also expect some normal wear-and-tear to result from each rental. Some travelers mistakenly assume that the owner will check in everyday to make sure no crumbs are left on the couch, but most will also only stop by to welcome you initially, after which they’ll only show up if you request it. After all, they know one of the reasons people love rentals is because of the privacy they offer, and they’re not about to jeopardize the chances of gaining your repeat business.8. Rental scams are rare and avoidable

This is probably one of the greatest sources of apprehension, since nothing spells nightmare like landing in an unknown area and finding out that not only does your vacation rental not exist, but that your security deposit is also gone. However, rental scams like that are far less common than you would think, and the average traveler can avoid them with some basic tips: only work with people that have a documented online rental history (e.g. reviews, listings that have been up for a few years, etc.), avoid free listing sites that don’t verify the identity of owners, and only browse sites that have personal relationships with owners.7. Owners avoid keeping your security depositSecurity deposits are usually $500 or more, so it’s normal for a traveler to worry about them. However, that $500 is nothing compared to the lifetime value of a happy houseguest, so there’s no way an owner is going to jeopardize your repeat business by keeping it without good reason. Of course owners need to protect themselves against abusive guests, but in the interest of building goodwill, many owners will turn a blind eye to the occasional spill on the couch just to keep you as a client.6. Vacation rentals offer great serviceMost owners have property managers that they employ to handle day-to-day issues with the rental, including any problems that may arise during your stay, which is why it’s always good to make sure that any owner you rent with has an on-site manager. Travelers mistakenly assume that, should something go wrong with the rental, it won’t get fixed until the next guest arrives, especially if the homeowner is faraway, but in fact many rental property owners pride themselves on the quick and friendly customer service they offer each guest.5. Vacation rentals come in all shapes and sizesMany people assume a vacation rental will be a house or villa. However, condominiums, townhouses in resort complexes, cabins, and other types of accommodation are also vacation rentals. Some, for example, feature pools, waterslides, theaters, and many of the other features you’d find in a hotel. Others are apartments that are located right in the heart of the city. A good vacation rental listing site will let you search for properties based on type to help you find the accommodations best suited for your needs.4. Vacation rentals are safeVacation rentals are a safe and reliable alternative to hotels, regardless of the region. This may be a more common concern in tropical areas, but many travelers think that because there’s no security guard, rentals are more dangerous than hotels. Many vacation rentals are enclosed in gated communities and include alarm systems. Of course, renters are always advised to use the same common sense as they would at home when it comes to locking the doors and minding their safety.3. Travel agents book vacation rentalsThis is more of a myth among homeowners, but in fact travel agents do book accommodations other than hotels. It’s just hard for them to find homeowners willing to work with them, since they usually negotiate a commission on each booking. That’s why travel agents usually stick with property management companies they have a relationship with, or they use agent-friendly websites. Once they find properties they can work with, they’ll often refer years of repeat business for the homeowner. That means if you’re a traveler, you can always request a rental from your agent, allowing you to browse options that differ from the usual hotel selection.

2. Vacation rentals have plenty of amenities Some travelers think that if you want to have fun at the pool, enjoy the beach, have video games for the kids, or enjoy a nice day at the spa, then they need to stay at a hotel. In fact, nothing can be further from the truth. Vacation rentals are designed with the enjoyment and comfort of the traveler in mind, which is why they often feature pools, private beaches, game rooms, spa services, and more. And the best part is you don’t have to share! Where else can you take a late night dip in the pool, or entertain guests with a dinner party? Homeowners are also happy to provide you with whatever you need to make your stay even more enjoyable, so if there’s something specific you need, don’t hesitate to ask.1. Vacation rentals come in all price rangesIt seems like the only time vacation rentals get press in mainstream publications is when they’re listing the top 10 most luxurious villas around the world. Unfortunately, this creates the impression that rentals only cater to the super-rich, but nothing can be further from the truth. Travelers can find vacation rentals in all price ranges, from $60 a night to $3,000 a night. Don’t be intimidated by the sticker price. Many properties have several bedrooms and can accommodate a dozen or more people. Divided by the number of guests, the prices for vacation rentals are often much more affordable than hotels.There you have it, the top ten things you did not know about the vacation rental world. Keep these facts in mind next time you plan a vacation and be sure to check out the assortment of vacation rentals at TravelRentalNetwork.com.

Vacation Rental Content

The vacation rental option is today proving to become more and more popular as it provides in most cases more space (multiple bedrooms and bathrooms, separate living areas), more amenities (fully equipped kitchens, fireplaces, private hot tubs), convenient locations (on the beach, ski-in/ski-out) and greater privacy than a hotel.Vacation rental by definition is a term used in the travel industry which means to rent out a furnished apartment or house on a temporary basis to tourists. This gives those going on a vacation and general tourists an alternative to leasing a hotel or motel room.Vacation rental content is mainly composed of websites that cater to owners of vacation rental properties who would like a place on the internet a listing these properties. Those who become interested in a vacation rental can then utilize these sites by browsing through the available listings of vacation rental properties and specials if any.To find vacation rental content one simply needs to go to a popular search engine such as Google or MSN search and type into the search box vacation rentals. At the time of this writing there were over 37 million pages with vacation rental content. You can narrow this down a bit by putting your
search term in quotes like “vacation rentals”. This will bring back just over 14 million pages with vacation rental content. That’s quite a lot of information to sift through!

You will also notice when you begin clicking on any links for vacation rental content that most of the first few hundred if not thousand pages are all focused on vacation rental directories or vacation rental content directed at guides and listings of vacation rental property owners. You have
to dig pretty deep and spend a lot of time before you find much information that is focused on helping the consumer to learn the ups and downs of vacation rentals.In some popular vacation and tourist locations the tremendous growth of vacation rentals has become such a threat to the local hotel and motel industry that the local authorities have begun passing regulations in an attempt to limit the growth of the vacation rental industry.Since it is our intention to cover information on both sides of the fence when it comes to vacation rental content we will be scheduling some articles specifically aimed at helping consumers learn more about the vacation rental industry so that you can make more informed choices and know exactly what you may be getting into when it comes to vacation rentals.For now we want to direct our attention to the vast amount of vacation rental content that one finds when beginning a search. As we stated above the vast amount of information related to vacation rental content one will find are vacation rental directories aimed mainly at those who may have a vacation rental property they would like to advertise or list so they can get them rented.Whether you’re seeking a vacation rental or need to list a vacation rental your options are tremendous. You do have a couple of ways to begin narrowing down these choices however. Most of the vacation rental content is divided between those sites that list global vacation rental properties and those that list regional or location specific vacation rental properties.One great place that we have found to begin if you’re seeking to find or need to list in a global vacation rental directory is Vacation Home Rentals. At the time of this writing you can find over 14,000 Vacation Rentals by Owner.At Vacation Home Rentals, it’s easy to find or list beach house rentals, home rentals and cabin
rentals for all over the United States and beyond. If you’re looking for something more exotic and need to list something out into the Pacific Ocean, they have a large selection of Hawaii vacation rentals listings where you can place or find great vacation rental content. They are not just limited to the United States, however. They also have vacation rental homes listings and holiday villas all over the globe. You can list or find Caribbean villa rentals across the region. If you’re looking for or need to list a European getaway, they have France vacation rentals, or maybe you would like to locate or list a Tuscany villa. Whatever your requirements Vacation Home Rentals is a great starting place to locate or list vacation rental content.

If your needs are more regional or location specific it’s not hard to find vacation rental content pertaining to the specific region or location of your choice. As an example Southeastern Homes contains vacation rental content that is specific to the beautiful mountains of Western North
Carolina. Here you can locate or list vacation rental cabins and real estate homes that range from rustic homes to the most elegant homes and cabins in the mountains.

Santa Barbara Vacation Rentals Versus Carpinteria Vacation Rentals

Now that Summer is approaching, I’m often asked by travelers to California’s Central Coast for the best way to lodge and experience beautiful Santa Barbara. Santa Barbara is a destination point filled with amazing lodging for tourists. Some of the most amazing hotels and Santa Barbara Vacation Rentals and campsites on this part of the scenic coast are available in this charming seaside town.What about those tourists seeking to experience the Central Coast without having to pay the high prices for food and lodging that is typical of Santa Barbara, including the Santa Barbara Vacation Rentals? Santa Barbara is bordered by Montecito, a small enclave of multi-million dollar homes and high scale dining. Forget it. Bit a little further down the ocean – only 12 miles – frugal tourists will find themselves in the charming seaside town of Carpinteria. Carpinteria is small – population of less than 15,000 residents.Many of the private and affordable Carpinteria Vacation Rentals are not only more cost effective than the heftily-priced Santa Barbara Vacation Rentals up the coast, but are also located right on the sand of what is known as “The World Safest Beach”.

While the small town is well represented with nice hotels, motels and a bed and breakfast inn, the most popular lodging each summer in Carpinteria is the Carpinteria State Beach Campsite which has become a tradition for many families visiting Carpinteria and Santa Barbara each summer. This campground is surrounded by a Salt Marsh Nature Park to the North and the seal and sea lion sanctuary to the South. Surrounding the same area are many private beach homes and condos that are rented out each summer as Carpinteria Vacation Rentals.Carpinteria is unique this way because these Carpinteria Vacation Rentals are located chiefly within 4 blocks of the ocean. And most of those are located on the famous Sandyland Road, a street that runs adjacent to the ocean front and is lined with private beach homes that are meticulously decorated with
beach and surfing themes. By contrast, Santa Barbara Vacation Rentals are not typically located anywhere close to the ocean because the city of Santa Barbara isn’t set up that way.Santa Barbara Vacation Rentals are mostly located inland, requiring a bus or taxi – or rental car – to reach the ocean. Santa Barbara is a sprawling city compared to the small feel of the tiny town of Carpinteria so Santa Barbara Vacation Rentals are located anywhere and everywhere in the city. In Carpinteria there is always enough time to enjoy the beach, restaurants and other points of interest and still have time to drive the 12 miles North to visit Santa Barbara, to partake of Santa Barbara’s amazing dining offerings.Santa Barbara Vacation Rentals are typically privately owned by well-to-do property owners who own and live in other properties and actually rent these properties out all year round. Owners meticulously decorate these fully stocked Santa Barbara Vacation Rentals with everything you need to live for a week. During the summer, Santa Barbara Vacation Rentals and Carpinteria Vacation Rentals alike typically require at least a one week stay, even though some owners will entertain offers to stay with a three day minimum.The Santa Barbara Vacation Rentals and Carpinteria Vacation Rentals are usually stocked with sheets and linens, pots and pans, to make your weekly stay feel like home. Some owners even stock the closets with beach kites, Frisbees, boogie boards and beach umbrellas. These are amenities that you can’t get by going camping or staying at a hotel.

Typical costs differences between Carpinteria Vacation Rentals and Santa Barbara Vacation Rentals are considerable. In Carpinteria, you can expect to pay minimum of $1800 for a two bedroom vacation rental on the ocean for one week. The same size for Santa Barbara Vacation Rentals will cost $2500. In the Winter, Santa Barbara Vacation Rentals and Carpinteria Vacation Rentals plummet as far as rates to, as the Summer tourist season slows down and weekly rates switch to monthly rates.So what is the conclusion on the question of value when comparing Santa Barbara Vacation Rentals to Carpinteria Vacation Rentals? If you don’t mind driving 12 miles to visit Santa Barbara, then Carpinteria Vacation Rentals are the superior value. Otherwise, if you have no car and taxis and buses seem inconvenient, then Santa Barbara Vacation Rentals are probably the safest way to go.

Vacation Rentals by Owner Sites: Are they Profitable?

There are literally hundreds of Vacation Rentals by Owner sites and it seems new ones are appearing every week. On the face of it, it may seem like making money from a “vacation rentals by owner” site is easy: all you have to do is get 1,000 owners to sign up, each paying $100 per year, and you can generate an annual income of $100k with almost no running costs, right?Well, it’s not that simple. For a start, getting vacation rentals owners to pay for a listing on your site is not that easy, and secondly, if you expect to keep them, you will need to generate enquiries and bookings, which only come as a result of spending money, time and effort marketing your “vacation rental by owner” site.Compare Owner Holiday Rentals (http://www.compareownerholidayrentals.com) recently decided to take an analytical look at the business of running a “Vacation Rental by Owner” site.Some of you may be familiar with Michael Porter’s famous framework for analysing the attractiveness of an industry: based upon Porter’s model, you can predict how profitable a particular industry is likely to be in the long term. We have used this model to analyse the attractiveness of the business of running a “vacation rentals by owner” site.Porter’s model says that there are 5 factors which influence the level of competitive rivalry, and hence the relative profitability, of an industry. These are:1. The threat of entry by new competitors.2. The intensity of rivalry among existing competitors.3. Pressure from substitute products.4. The bargaining power of buyers.5. The bargaining power of suppliers.These factors can either have a positive or negative effect on the long term profitability of an industry. Let’s take each of these in turn and see how they can be applied to the business of running a “Vacation Rentals by Owner” site.1. The Threat of Entry by New Competitors: As already indicated, there are new competitors entering the “vacation rentals by owner” business on an almost weekly basis. The main reason for this is that the “barriers to entry” are so low: anyone with some IT skills can quickly build and publish a site, with the only cost being their time and some hosting charges. These low “barriers to entry” and the presence of so many new competitors are a negative for the profitability of the industry.

2. The Intensity of Rivalry among Existing Competitors: Free trials, free listings, reduced prices: all of these are indications of the increasing level of rivalry among the existing sites. Many of the new “vacation rental by owner” sites offer the first 6 or 12 months free of charge. Although some of the established “vacation rental by owner” sites have tried to hold the line on pricing and special offers, the indications are that they are finding it hard to hold their market share. Again, the level of rivalry is a negative for the industry profitability.3. Pressure from Substitute Products: By “substitute “products, we will restrict ourselves to other ways that vacation rentals owners can choose to market their properties. Hence, this includes newspaper / magazine advertising (a medium in declining usage), using rentals agencies (still highly used, particularly in Europe) and marketing via the Owner’s own website (which seems to be increasing, particularly with the advent of Google Ads). All the evidence suggests that more owners are using the internet for advertising their vacations rentals; even the rental agencies now heavily use “Vacation Rentals by Owner” sites for marketing their properties. Also, although there are exceptions, using the commercial “Vacation Rentals by Owner” sites is very much more effective than using a personal site. Hence, the pressure from substitutes is relatively low, the industry is growing and this is a positive for the industry profitability.4. The Bargaining Power of Buyers: Largely because there are so many options, including free trials and special offers, buyers (owners) have a lot of power when deciding where to list their properties. Also, the cost of switching to a different “vacation rental by owner” site is relatively low. Most owner’s review their advertising on an annual basis, based upon the results (enquiries, bookings) that they have received. “Vacation rental by Owner” sites that fail to produce results are not able to persuade owners to renew. Many new sites that start off by offering free trials fail to turn these into paying customers because they have not been able to attract renters in sufficient numbers to generate rental bookings. Hence, the bargaining power of buyers (owners) is a negative for the industry profitability.5. The Bargaining Power of Suppliers : In the context of running a “Vacation Rentals by Owner” site, the main services that site owners buy are “hosting” ( which is cheap and plentiful) and marketing/ advertising ( which is plentiful, but not that cheap). Since hosting is relatively unimportant, let’s focus on marketing/ advertising. As more and more “vacation rental by owner” sites come online, getting good results on search engines such as Google is getting harder and harder. Hence, “Vacation Rentals by Owner” sites are experiencing the need to invest more in targeted marketing and advertising in order to attract renters to their sites. This eats into margins and is affecting the profitability of the business. Hence, although previously neutral, the bargaining power of suppliers is increasingly a negative for the industry profitability.So, with 4 out of 5 factors being negative, does that mean that this industry is so unattractive that it is impossible to make money running a “Vacation Rentals by Owner” site?Not necessarily, although undoubtedly it is getting tougher. In particular, smaller “me-too” vacation rentals by owner sites are unlikely to be able to be profitable enough to stay around for the long term, although new ones will probably continue to enter the market, start off by offering extended free trials, stay in the market for a couple of years and then fold.However, there are probably two ways you can build and maintain a profitable business in this industry.Firstly, some large “vacation rental by owner” sites will achieve sufficient scale (possibly through acquisition) to use their size to generate competitive advantage. These sites will have the critical mass of owners and visitors to be economically viable. As evidenced by the recent acquisitions that the WVR Group have made, it’s likely that some of the better smaller “vacation rental by owner” sites will get absorbed into such larger entities. Currently, VRBO and the WVR Group, (which owns a1vacations, Greatrentals, Cyberrentals and Holiday-Rentals amongst others) are the two 800 pound gorillas in the industry. Expect further consolidation to happen in the coming years.

However, it is also possible for a smaller “vacation rental by owner” site to be successful. To do this, it will need to carve out a profitable niche, possibly focusing on a particular geography or demographic to build competitive advantage. By focusing marketing efforts on a targeted group, these smaller sites will be able to attract vacation rental owners and renters. Hence, expect to see an increase in the number of specialist sites ( e.g. Petfriendlytravel focusing on renters with pets), possibly offering add-on services that differentiate them from the larger “vacation rental by owner” sites. Indeed, many small regional sites offer full vacation rental management services, from booking through handling changeover, as an alternative to the model which relies upon the owner to manage everything themselves.Conclusions:It is inevitable that the business of running a “vacation rental by owner” web site will change in the coming years. Although the overall market will grow as people continue to move away from traditional package holidays and embrace holidays using vacation rentals, it is likely that “vacation rentals by owner” sites will split into two camps: the large sites with the critical mass to cost-effectively market thousands of properties, and the smaller, niche sites, that offer some unique differentiating factor to be attractive to a more targeted group of owners and renters.